Evelyn Ek

Specialist in

  • Positioning and Reputation Management
  • Issues Management
  • Media and PR
Evelyn Ek

Specialising in

  • Positioning and Reputation Management
  • Issues Management
  • Media and PR

Biography

Evelyn Ek is a specialist in strategic communications and issues management, with more than 20 years’ experience in media and public relations, corporate affairs, and politics.

Evelyn began her career as a TV news and current affairs Producer, working for the Seven Network and Network Ten. She then spent close to a decade providing media management and communications advice to some of Australia’s most high-profile politicians, including Senator Penny Wong and former South Australian Independent Senator Nick Xenophon. Evelyn also worked in Victorian politics, managing media for the Victorian Health Minister.

She has held senior media and communications roles at two of Australia’s most high-profile companies, National Australia Bank and Medibank, and provided advice to organisations and government bodies across a range of sectors, including energy, health, medical research, education, financial services and aged care.

Evelyn is highly skilled at understanding complex industries and issues. She works with Boards, CEOs and executive leaders, and organisations to strategically build and maintain reputation, manage and respond to issues, and prepare for media interviews, parliamentary committee inquiries and Royal Commission hearings.

Client Highlights

  • Advised a global company during a cyber incident that affected its Australian operations for over three weeks, including providing media support, preparing internal communications, and supporting customer and point-of-sale notifications
  • Secured prominent media coverage and a Quarterly Essay for a not-for-profit organisation delivering child protection services, raising awareness of the mental health challenges facing young people in out-of-home care
  • Supported a major utilities provider to manage media, customer communications and stakeholder engagement following a regulatory breach and a record fine being issued
  • Launched a policy proposal on behalf of an alliance of 12 local Councils and secured widespread media coverage, including a front page and double page newspaper spread and editorial, morning radio coverage, and stories in all nightly TV news bulletins
  • Wrote social media content for a not-for-profit organisation that resulted in a significant philanthropic donation being made for a domestic violence program in regional Victoria, which has enabled it to continue operations
  • Worked with two health and medical research alliances to advocate for government funding, resulting in a combined commitment of $65 million over four years
  • Managed communications for an organisational restructure for a national care provider which involved closure of community services, a merger and transition, and staff redundancies, including all staff and participant communications and media
Evelyn Ek

Reputation Management

We work with clients to build, maintain and manage reputation

Reputation drives your ability to run and grow your business, achieve outcomes, deliver for your customers or members or create change.

Reputation Management

Advocacy

We work with clients to engage with and advocate to key stakeholders

Public policy, social activism and public opinion have the potential to impact your organisation’s operations and objectives.

Advocacy

Issues And Crisis Management

We work with clients to understand, prepare for and respond to issues and crises

How you prepare for and respond to an issue or crisis will play a large part in your organisation’s ability to survive and recover from negative media coverage or public perception.

Issues And Crisis Management