Sean Sammon
Managing Partner
Biography
Sean Sammon has 15 years’ experience working in communications and government relations as a political and strategic communications practitioner. He is an advocacy and issues management specialist who has helped politicians, governments and corporations achieve their objectives and manage issues in challenging environments.
Sean has been a political advisor, run a government relations arm of a global communications business, a marketing business specialising in WeChat and founded York Park Group. He has also served as a non-executive director on a State Government Board and is currently on the Board of The Parenthood, an advocacy body for parents and children.
Sean takes a relationship-centric approach to problem solving and reputation management. He seeks to understand the client environment, the social and political landscape and stakeholder sentiment and motivations. This detailed approach to understanding and managing stakeholders has helped clients successfully manage responses to government legislation and regulatory change, community-led campaigns and new commercial ventures.
Client Highlights
- Provided advice and strategic direction to a company that led to the establishment of a national corporate affairs team and increased government work from $40 million to more than $5 billion
- Assisted with reputation management and repair of key relationships for a high-profile organisation resulting in rebuilt trust, a new executive and strengthened governance arrangements
- Mitigated community angst for a large-scale infrastructure project protecting the reputation of the project owner and strengthening relationship with government
- Translated technical language and expert advice into an advocacy campaign to reduce regulatory requirements and improve relationships with key state and federal regulators
Our Team
Our clients receive specialist advice from senior and experienced leaders, with support from motivated and intelligent team members.
Reputation Management
We work with clients to build, maintain and manage reputation
Advocacy
We work with clients to engage with and advocate to key stakeholders
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